About

Founded almost twenty years ago, we like to say that the Made in Oklahoma Coalition was local before local had a name. What is now one of the most successful public-private partnerships in the history of the state started out small, with only seven companies sitting around a table discussing ways to build brand loyalty for made-in Oklahoma products. The MIO Coalition was established on the premise that building brand loyalty for Oklahoma-made food products could be attained by pooling together resources to generate consumer awareness through collective marketing campaigns. MIO Coalition members match public funds with private dollars to support sales in retail grocery stores, local and national restaurant chains, and other non-traditional outlets.

The MIO Coalition has grown significantly over the past 19 years and now boasts over 70 local food companies, which generate over $3.4 billion dollars annually and employ over 58,000 Oklahomans. For over two decades, the MIO Coalition has become the cornerstone for what it means to be local in Oklahoma. We will continue to lead the charge by keeping people informed of all the ways they can support local food companies and restaurants.